The Comfort Zone: the unconventional methods of Östersund's Graham Potter – video

Graham Potter is the English manager who took Arsenal's Europa League opponents Östersund from the fourth tier of Swedish football to the top flight in only five years. Increasingly bored by the formulaic coaching that defined his life as a professional, Potter completed an Open University degree in social sciences while still playing. He is the focus of a documentary, The Comfort Zone – the title of which is taken from the methods he uses: he gets his side to sing and perform in front of each other regularly

The full documentary, The Comfort Zone, will be broadcast on SVT1 on 5 April 2018.

Worldwide distribution: SVT Sales.

Produced by Thomas Reckmann 

Cinematographer Minka Jakerson 

Editor Andreas Jonsson-Hay

Main image: Marie Birkl for the Guardian