George Atallah is the assistant executive director of external affairs for the National Football League (NFL) Players Association, and an Arsenal fan. He writes here about Arsenal's need to marry effectiveness with entertainment. Follow ‪@GeorgeAtallah — We watch sports to be entertained. When I tune in to a sporting event I do it because there is an enjoyment from seeing something extraordinary. When the extraordinary happens, I feel good about the investment of time and money spent. For the first time as an Arsenal fan, that was mostly not the case last season. As a U.S.-based Arsenal fan, my allegiance was born out of entertainment. Soccer was not hugely popular when I really...
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